Today I went from a faded (and still dark in some spots) turquoise/blueish color to bright, bleach blonde roots with absolutely no bleach! Normally, blue is one of the hardest colors to get out of my hair so I was a little skeptical at first when the lady at the hair store said it would work. This was a completely spontaneous decision and I wasn't expecting to get the results I did. Now, before I get into the details about the product and everything, I would like to say that before coloring my roots blue, I had bleached them to almost white. So, of course, that has to do with the results I have gotten as well since this product is NOT a lightener. I would also like to state that this product is only for use on previously colored hair and not virgin hair.
Now, about the product. I bought this at a professional store where you need a license to be able to purchase anything. This product is by the company Malibu and is a "direct dye lifter". This can actually be used with or without developer and works wonders. My hair doesn't feel damaged or gross. I would recommend this product to anyone who colors their hair or changes colors often, but I wouldn't recommend it to anyone who doesn't know how to do hair or use it correctly. One of the high lights of this product is that its 100% vegan and cruelty-free. I mixed this product with 20 volume developer. For resistant/darker colors, its recommended that you use 10-20 volume developer and for gentler lifting mix it with water. I left it on my hair for 30-35 minutes, it recommends leaving it on for 45, but since I have never used it, I was a little afraid to leave it on that long. After about 5 minutes, I could already see the product working and was absolutely amazed at how fast it works. There are a few spots where blue is still present but its very faint and will come out after a few washes.
I had never heard of this product when I went into Cosmo Prof today, but I'm so happy to know about it now. I still can't get over how light my hair is. I definitely give this product 5 out of 5 sparkly unicorns! It's an amazing product and I will be using it from now on, not just on myself but also on my friends and family.
Now, about the product. I bought this at a professional store where you need a license to be able to purchase anything. This product is by the company Malibu and is a "direct dye lifter". This can actually be used with or without developer and works wonders. My hair doesn't feel damaged or gross. I would recommend this product to anyone who colors their hair or changes colors often, but I wouldn't recommend it to anyone who doesn't know how to do hair or use it correctly. One of the high lights of this product is that its 100% vegan and cruelty-free. I mixed this product with 20 volume developer. For resistant/darker colors, its recommended that you use 10-20 volume developer and for gentler lifting mix it with water. I left it on my hair for 30-35 minutes, it recommends leaving it on for 45, but since I have never used it, I was a little afraid to leave it on that long. After about 5 minutes, I could already see the product working and was absolutely amazed at how fast it works. There are a few spots where blue is still present but its very faint and will come out after a few washes.
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